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What is iGaming? iGaming Industry, Trends, and Regulations Explained

Live22 iGaming industry promotional image showcasing a slot machine with '777' on the reels, a smartphone displaying a soccer game, and vibrant slot game graphics.

What is iGaming? iGaming Industry, Trends, and Regulations Explained

June 21st, 2024

Live22 iGaming industry promotional image showcasing a slot machine with '777' on the reels, a smartphone displaying a soccer game, and vibrant slot game graphics.

The iGaming industry represents a dynamic paradigm shift in the world of digital entertainment, transforming traditional gaming into a digital powerhouse. Fueled by advancements in internet accessibility and mobile technology, iGaming has rapidly evolved, encapsulating various gaming forms from online casinos and sportsbooks to virtual poker rooms and lottery sites.

What is the iGaming Industry?

iGaming, or internet gaming, covers a wide array of activities, including sports betting, online casinos, poker, and lotteries. Each sector within iGaming presents unique challenges and opportunities, necessitating innovative software solutions to enhance user experiences and meet evolving preferences. The industry’s growth from a niche market to a significant player in global entertainment highlights its adaptability to technological advancements and regulatory changes.

Impact of Software Providers on the iGaming Industry

Software providers play a crucial role in the iGaming sector, driving technological advancements and offering solutions that enhance operational efficiency, user engagement, and regulatory compliance. Key benefits provided by these software suppliers include:

  1. Tech Stack Upgrades: Optimising performance and scalability to handle increased traffic and enhance user experience.
  2. Market Expansion: Assisting entry into new, regulated markets by ensuring regulatory compliance and localisation.
  3. Offering Diversification: Enabling platforms to expand their game offerings with innovative features and a variety of game mechanics.
  4. Product Flexibility: Providing adaptable solutions to meet diverse platform needs and varying user demographics.
  5. Higher Engagement Rates: Creating engaging game designs and interactive features like leaderboards to boost user participation.
  6. API Integration: Ensuring seamless integration with third-party services and supporting a unified wallet system.

Importance of Licensing in the iGaming Industry

Licensing is vital for the legality and safety of iGaming operations. Regulatory bodies like the UK Gambling Commission and the Malta Gaming Authority ensure that operators adhere to standards of fair play, consumer protection, and crime prevention. Navigating regulatory landscapes is complex, and software providers help businesses comply with various jurisdictions’ requirements through tailored solutions.

Regulations and Responsible Gaming

Regulations in the iGaming industry vary by region but are essential for maintaining fair play and consumer protection. The European Union allows member states to regulate online gambling within their borders, ensuring compliance with the Treaty on the Functioning of the European Union (TFEU). Regulatory bodies are increasingly focusing on responsible gambling, with measures to identify and assist problem gamblers.

Statistics and iGaming Market Trends

According to Statista, revenue in the global online gambling market is projected to reach $100.90 billion in 2024, with a CAGR of 6.20% from 2024-2029, leading to $136.30 billion by 2029. Moreover, user penetration will increase from 6.0% in 2024 to 7.6% in 2029, totalling 281.3 million users. On the other hand, the US will generate the highest revenue at $23.03 billion in 2024.

The growing online gambling market signifies expanding opportunities, higher user engagement, technological advancements, and increased regulatory focus globally.

Emerging iGaming Markets

New markets in Brazil, India, and Bulgaria show significant growth potential. These regions are embracing regulation, offering lucrative opportunities for operators and promising substantial employment prospects.

Key Trends Shaping the iGaming Industry

The iGaming industry is experiencing rapid growth and transformation, driven by technological advancements and changing consumer preferences. Here are the key trends shaping its future:

  1. Cryptocurrency Integration: With lower transaction costs and broader accessibility, cryptocurrencies are becoming popular in iGaming, offering players more secure and anonymous payment options.
  2. Virtual Reality (VR) and Augmented Reality (AR): These technologies offer interactive and immersive gaming experiences, allowing players to engage in virtual casinos and sports events.
  3. Artificial Intelligence (AI) and Machine Learning (ML): AI and ML enhance personalised gaming experiences, improve customer service through chatbots, and enforce responsible gambling measures by identifying problematic behaviours.
  4. 5G Technology: Enabling faster, more immersive mobile gaming experiences with reduced latency, 5G technology supports real-time interaction and high-quality streaming.

Online Casino Providers in the iGaming Industry

Live22, a GLI-19 certified iGaming slots provider, offers innovative games with cross-platform compatibility and 24/7 support. Key features include PvP mode, seasonal events, multi-device support, and a seamless integration process.

Bloodmoon Amazonia

Bloodmoon Amazonia is an award-winning iGaming slot game by Live22. Players journey through mystical Amazonia, transforming low symbol runes into powerful warriors for big wins. Features include stacked multipliers and up to 20 free games triggered by the Blood Moon. Available on Android, iOS, and Windows.

Sanctum of Savannah

In Sanctum of Savannah, players explore African legends for hidden treasures, with up to 10 free games and random multipliers up to 500x on each spin. Features include cascades and increasing multipliers. Available on Android, iOS, and Windows.

Advent of the Dragon

Celebrate Chinese New Year with the Dragon, offering rewards up to 1,000x your bet per dragon orb. The game features cascading reels, doubling multipliers, and sticky multipliers. Available on Android, iOS, and Windows.

Key iGaming Industry Events

Industry events like ICE, iGB L!VE, Global Gaming Expo (G2E), and SiGMA are crucial for networking, learning, and showcasing new products. These events help operators stay updated on trends, technologies, and regulatory changes, fostering industry growth and collaboration.


The iGaming industry’s future is bright, driven by technological innovations, regulatory advancements, and a focus on user experience. Companies like Live22 are pivotal in this landscape, offering advanced solutions that ensure compliance, enhance user engagement, and attract new players. As the industry evolves, staying ahead of trends and embracing new technologies will be key to success in this dynamic market.